Effective Selling Rates


The Gooding House Unlike our competitors, we have an in-house media planning and placement operation, housed within our office that exclusively serves Strategic Media Placement clients.

Only serving SMP clients, we have the time to buy with the utmost efficiency at the lowest rate possible, or something we refer to as "effective selling rate."

Nothing is bought fixed at the top of the card. Instead we take the time do the hard work it takes to ensure every spot is cleared at the lowest rate possible.